Thank you for joining Anne and I for another week of Blogging Basics!
I am an independent person and enjoy doing things on my own. February(ish) will mark my 2 year blogging anniversary, and honestly I think I’d be much further ahead if I would have realized the importance of collaborating with other bloggers sooner.
I read a lot of blogs before I took the plunge to start my own and the majority of the bloggers seemed to work alone. But I think the tide is turning. One of the best (and cheapest!) ways to increase your traffic and build community is to work with like-minded people.
I have worked with lots of amazing women this year. Each project has pushed me out of my comfort zone and helped expand my reach. Here are some ideas on how to collaborate with others:
Link-ups: topics can be wide-ranging. Brittany and I went with a cookie exchange last time we worked together. It was perfect for the holidays and happened to go-live on National Cookie Day! Holiday-themed link-ups are always popular!
Series: Blogging Basics is an example of this, but you can create a series about anything! Is there another blogger who writes similar posts? Work together on a project!
Swag Swap: I co-hosted the fall swag swap with several amazing ladies. I got to meet some great bloggers in the process! It was a lot of work but absolutely worth it.
Instagram Challenge: You’ve seen the hashtags on Instagram- why not work with a group of your favorite bloggers and come up with some Instagram prompts for the new year?
Guest Posts: Many sponsorships offer this option, but if you’d like to get yourself out there, reach out to a blogger you admire and ask if they’d let you write a guest post for their site. Believe me, it’s nice to have someone take over for the day! 😉
Giveaways: Life is more fun with friends and free gifts.
Pros of Collaborating with Other Bloggers:
You make new friends. This is the best part of collaborations. Building community is the most rewarding component of blogging.
Provides accountability. Doing Blogging Basics with Anne helped me to define and stick to a schedule, and it forced me to learn things I had relied on others to do for me in the past. It’s been a wonderful, eye-opening experience!
Increases your traffic. For those of you who care about that sort of thing. A little publicity for your blog is always good.
Things to Keep in Mind:
Work with someone you know will carry their weight. If you’re doing all of the heavy-lifting, promoting, and assembly, it might not be worth your time.
Be creative. There’s nothing new under the sun, but we’re in need of some unique ideas in the blogging world.
Don’t be afraid to reach out: I’ve contacted other bloggers and never heard a word. Rejection always sucks, but don’t be afraid to put yourself out there and share your idea.
What are your thoughts on collaborations? Have they worked for you in the past?
If you’d like to collaborate on something in 2016, give me a shout at firstname.lastname@example.org!